A documentary series
Informed
Season 1: Beef
The story of beef, told for a global audience from a South African vantage point.
The trailer
Press play.
What it is
A story about food, told honestly.
Most of us have no real idea what happens to our food before it reaches the plate. Informed follows the food on your plate through every step of the value chain, from the grass it starts on to the table it ends up on, with Enrike, a sustainability researcher, asking the questions you would ask if you were standing there.
It won't tell you what to think. It shows you how the system actually works.
Season 1 follows beef, from the farm to the feedlot, the abattoir, retail, the kitchen, and finally your plate, stopping to dig into the hard questions at each step.
By the end, you will know enough to make your own call about what you eat.
Grass to table. The full value chain.
Six episodes
The Journey.
- 01Farm
- 02Feedlot
- 03Abattoir
- 04Retail
- 05Kitchen
- 06Plate
Private screening · Save the date
15
October
Pretoria, South Africa
By invitation. Seats are limited.
Be in the room first.
An intimate first look at Informed before it goes wider. Register your interest to receive the venue, time, and invitation details.
Admit one
15
Oct 2026
Pretoria · No. 015
From farm to fork.
Airing rights
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Want your industry to be next?
The method scales beyond beef, to pork, poultry, dairy, eggs, fish, and grain. If you want your value chain told with the same honesty, start the conversation.
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With thanks
We're grateful to the partners who helped bring Informed to life. (See independence & disclosure below.)
Sponsors
Endorsements
Independence & disclosure
Where this series stands.
No individual who appears in Informed received funding or benefit for their participation. All experts interviewed are volunteers and received no funding. Filming locations were arranged in advance, and sponsors paid only for their branding to be visible on location.
No sponsor had any say over the script, before or after production. Sponsors reviewed B-roll and context only, for the single purpose of confirming accuracy and preventing misrepresentation. No sponsor held editorial influence of any kind.
Informed is produced independently by Enrike Maree as a self-funded, individual initiative. No person, company, or organisation that she works for, has researched for, or has consulted for has incentivised or paid her to make this series. It is made possible by sponsors who, beyond enabling the work, had no influence over it.
Enrike Maree
Independent researcher · Producer